BRAND A-Z: An interactive dictionary of 1,000 essential brand terms by Marty Neumeier

BRAND A-Z: An interactive dictionary of 1,000 essential brand terms

Marty Neumeier

missing page info Add in missing page information • first pub 2017 (editions)

informative medium-paced
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Description

If you work on brands, you need this ebook! BRAND A-Z is a hyperlinked dictionary with 1,000 indispensable terms in brand strategy, marketing, advertising, design, innovation, and business management. Each definition is connected to others, so you...

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