Escaping the Build Trap: How effective Product Management creates real value by Melissa Perri, Melissa Perri
Escaping the Build Trap: How effective Product Management creates real value

Melissa Perri, Melissa Perri

Escaping the Build Trap: How effective Product Management creates real value

Melissa Perri, Melissa Perri

200 pages first pub 2018 (editions)

nonfiction business informative inspiring reflective slow-paced
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Description

To stay competitive in todayís market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features t...

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