Predictive Business Analytics: Forward Looking Capabilities to Improve Business Performance by Lawrence Maisel, Gary Cokins

Predictive Business Analytics: Forward Looking Capabilities to Improve Business Performance

Wiley and SAS Business

Lawrence Maisel, Gary Cokins

272 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
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Description

Discover the breakthrough tool your company can use to make winning decisions This forward-thinking book addresses the emergence of predictive business analytics, how it can help redefine the way your organization operates, and many of the misconc...

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