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296 pages • missing pub info (editions) user-added
ISBN/UID: None
Format: Digital
Language: English
Publisher: MacMillan Business
Publication date: 11 May 2023
Description
The architect of some of the most famous ad campaigns of the last decade argues that culture is the most powerful vehicle for influencing behavior, and shows readers how to harness culture to inspire other people to share your vision. We all try t...
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296 pages • missing pub info (editions) user-added
ISBN/UID: None
Format: Digital
Language: English
Publisher: MacMillan Business
Publication date: 11 May 2023
Description
The architect of some of the most famous ad campaigns of the last decade argues that culture is the most powerful vehicle for influencing behavior, and shows readers how to harness culture to inspire other people to share your vision. We all try t...