Fashion Promotion: Building a Brand Through Marketing and Communication by Gwyneth Moore

Fashion Promotion: Building a Brand Through Marketing and Communication

Basics Fashion Management

Gwyneth Moore

168 pages • missing pub info (editions)

nonfiction art business design technology medium-paced
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Description

Fashion Promotion is an inspiring and practical guide to promoting a brand. It addresses the new ways in which brands engage with customers, through the latest digital channels as well as traditional methods. Topics covered include developing a br...

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