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294 pages • first pub 1999 (editions)
ISBN/UID: 9780670886401
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things -- and suddenly Scat has to save not o...
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294 pages • first pub 1999 (editions)
ISBN/UID: 9780670886401
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
When Scat comes up with the idea for the hottest new soda ever, he's sure he'll retire the next rich, savvy marketing success story. But in the treacherous waters of corporate America there are no sure things -- and suddenly Scat has to save not o...