Scan barcode
214 pages • first pub 2014 (editions)
ISBN/UID: 9781118647684
Format: Hardcover
Language: English
Publisher: Jossey-Bass
Publication date: 31 March 2014
Description
Take a glimpse into the mind of the modern consumer A decade of swift and stunning change has profoundly affected the psychology of how, when, and why we shop and buy. In Decoding the New Consumer Mind, award-winning consumer psychologist Kit Yarr...
Community Reviews
Content Warnings
214 pages • first pub 2014 (editions)
ISBN/UID: 9781118647684
Format: Hardcover
Language: English
Publisher: Jossey-Bass
Publication date: 31 March 2014
Description
Take a glimpse into the mind of the modern consumer A decade of swift and stunning change has profoundly affected the psychology of how, when, and why we shop and buy. In Decoding the New Consumer Mind, award-winning consumer psychologist Kit Yarr...
Community Reviews
Content Warnings