704 pages • first pub 1975 (editions)
ISBN/UID: 9780077842161
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Publication date: 09 November 2015
Description
Pioneers in the field, Cateora, Gilly, and Graham continue to set the standard in this 17th edition of International Marketing with their well-rounded perspective of international markets that encompass history, geography, language, and religion a...
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.
704 pages • first pub 1975 (editions)
ISBN/UID: 9780077842161
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Publication date: 09 November 2015
Description
Pioneers in the field, Cateora, Gilly, and Graham continue to set the standard in this 17th edition of International Marketing with their well-rounded perspective of international markets that encompass history, geography, language, and religion a...
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.