Reputation Management: The Key to Successful Public Relations and Corporate Communication by John Doorley, Helio Fred Garcia

Reputation Management: The Key to Successful Public Relations and Corporate Communication

John Doorley, Helio Fred Garcia

472 pages • first pub 2006 (editions)

nonfiction challenging informative medium-paced
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Reputation Management is an established how-to guide for students and professionals, as well as CEOs and other business leaders. This fourth edition is updated throughout, including: new social media management techniques for the evolving age of ...

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