Advertising, The Uneasy Persuasion: Its Dubious Impact on American Society by Michael Schudson

Advertising, The Uneasy Persuasion: Its Dubious Impact on American Society

Michael Schudson

336 pages first pub 1986 (editions)

nonfiction psychology challenging informative slow-paced
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What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution. Instead of fuelling t...

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