Is Food Marketing Making Us Fat?: A Multi-Disciplinary Review by Pierre Chandon, Brian Wansink

Is Food Marketing Making Us Fat?: A Multi-Disciplinary Review

Foundations and Trends(r) in Marketing

Pierre Chandon, Brian Wansink

98 pages missing pub info (editions)

nonfiction business economics food and drink medium-paced

Description

Is Food Marketing Making Us Fat? reviews the literature in marketing, nutrition, psychology, economics and related disciplines that investigate the link between marketing activity, food intake and obesity, with a particular emphasis on the effects...

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