Scan barcode
A review by jrt5166
A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences Across Multiple Platforms by Andrea Phillips
4.0
For me, this book was a breath of fresh air. Lately I have been reading a lot of academic works by specialists in media texts. Those authors are very intelligent, highly educated, and honestly fascinating. Even so, it was really cool for me to take a step back from the media scholars and read a book by someone who was actually making stuff. Andrea Phillips has real experience crafting and producing transmedia narratives, and that makes her perspective invaluable to someone interested in the field.
This book was an easy and informative read, giving the reader a high level overview of everything from telling a story to using social media appropriately to making an ethical production. Some of my favorite aspects of the book were the brief Q&As included at the the end of many chapters. Phillips has many contacts with a lot of experience in transmedia storytelling, and their varied perspectives were a very intriguing read.
I would definitely recommend this book, and I probably will even buy my own copy for future reference.
This book was an easy and informative read, giving the reader a high level overview of everything from telling a story to using social media appropriately to making an ethical production. Some of my favorite aspects of the book were the brief Q&As included at the the end of many chapters. Phillips has many contacts with a lot of experience in transmedia storytelling, and their varied perspectives were a very intriguing read.
I would definitely recommend this book, and I probably will even buy my own copy for future reference.