A review by 16swest
Let My People Go Surfing: The Education of a Reluctant Businessman by Yvon Chouinard

5.0

Required reading as a business guidebook, and so so good! As Naomi Klein puts it in the forward, while no business under capitalism is really all that great, Patagonia comes awfully close. With their principles in support of people, cultures, and especially the environment guiding their products and growth as a company, this was such an inspiring read for me. The world is a better place because of Yvon Chouinard and many of the people at this company in direct and indirect ways, from revolutionizing maternity leave to efforts to rebuild ecosystems. Lots to take with me.