A review by loonyboi
Art of Atari by Tim Lapetino

5.0

This is an amazing book, a terrific exploration of a time when games themselves were extremely limited in what they could depict, so the box and manual art had to show everything. Lapetino clearly loves this subject, and he's done an admirable job tracking down many of the artists, the overwhelming majority of whom get their own spotlight sections and interviews. Beyond just box art, the book explores packaging, industrial design and advertising.

Yes, this is ultimately all just marketing art. But what art it was! If you have any nostalgia at all for this era, you owe it to yourself to read this book. Highly, highly recommended.