A review by damsorrow
How Pleasure Works: The New Science of Why We Like What We Like by Paul Bloom

2.0

This book sets up a theory for you (essentialism) and then puts a principle in place (that we like and derive pleasure from things because we perceive something "essential" about them) and expounds on it different ways: food, sex, collecting, whatever. The big problem with the book is that food, sex, collecting, whatever are humongous topics, each with their own "home theories" that are virtually ignored.

I felt this most acutely in the sex chapter, which was largely based around that fucking "parental investment" bullshit I've had crammed down my throat forever--an old theory, taken down a million times. Were you guys aware that there are only two genders, and women act one way and men act another way, all of the time, no matter what, because they are motivated to reproduce? I know, right? An easy evolutionary psych bingo: "The dynamics of our savannah ancestors looked curiously like those of 1950s America." "Confusion over whether they're rationalizing polyamory or nuclear-family patriarchy, but whatever they're rationalizing, only men evolved to enjoy it."

I feel bad, because the dude seems kind and smart and I love that this book was written. But as I read I often felt like I was trying to hold in a wince as my favorite uncle spouts of poorly-informed political beliefs during Thanksgiving dinner.