A review by chelsaat
How Creativity Rules the World: The Art and Business of Turning Your Ideas into Gold by Maria Brito

challenging informative inspiring reflective fast-paced

5.0

If you’re like me, you maybe once thought that creativity is an inherent trait in people. Some people have it, some don’t. But that isn’t true, and Maria Brito is here to prove it to you. Anyone can learn to be more creative! It just takes practice and a reset of the mind.

I’ve worked with Maria for many years (and full disclosure, I did get to read this book in advance), so I know firsthand how incredible she is at pivoting her career when something isn’t working, or how she’s not afraid to take risks and try new things. It’s inspiring, really. Maria is an expert when it comes to the art world and the business world, and the marriage of the two = a winning formula on how to make it in any field.

My favorite thing about this book, other than the real-life examples from artists and entrepreneurs on specific skills and habits to cultivate creativity, is the “Alchemy Lab” at the end of each chapter. These are actionable, concrete steps to make each habit in this book a reality. I’ve done a few of them and can attest to their effectiveness.

This really is the perfect book for the era we’re in now - people are in a rut, quitting their jobs, realizing how meaningless life is if you’re not doing something you love. This book will encourage you to make that next leap in life, and show you how to do it in a way that’s not so scary.

Creativity really does rule the world. But anyone can be creative.