A review by jrobles76
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki

5.0

There's a reason this book is recommended reading for anyone thinking of starting a business! It has great ideas that even an existing company could use to help make their business better.

The book is primarily focused on tech start-ups, which makes sense, but even if you're planning on starting a brick and mortar store you can adapt the ideas to fit your business.

Definitely read whether you're planning on selling cupcakes or software.