Wayne D. Hoyer

3 books

Consumer Behavior by Leon Hoyer, Rik Pieters, Wayne D. Hoyer, Deborah J. MacInnis

Consumer Behavior

Leon Hoyer, Rik Pieters, Wayne D. Hoyer, Deborah J. MacInnis

560 pages • first pub 1996 (editions)

nonfiction business psychology challenging informative medium-paced
The Comprehension and Miscomprehension of Print Communication by Jacob Jacoby, Wayne D. Hoyer
The Comprehension and Miscomprehension of Print Communication
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Jacob Jacoby, Wayne D. Hoyer

The Comprehension and Miscomprehension of Print Communication

Jacob Jacoby, Wayne D. Hoyer

300 pages • missing pub info (editions)

nonfiction business economics medium-paced
Consumer Behavior, Loose-Leaf Version by Rik Pieters, Deborah J. Macinnis, Wayne D. Hoyer
Consumer Behavior, Loose-Leaf Version
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Rik Pieters, Deborah J. Macinnis, Wayne D. Hoyer

Consumer Behavior, Loose-Leaf Version

Rik Pieters, Deborah J. Macinnis, Wayne D. Hoyer

missing page info • missing pub info (editions)

nonfiction business economics informative medium-paced