mildo's review against another edition

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5.0

TL;DR: Shut up and take my money!

Read this if you:
- like outdoor sports
- like Patagonia products or their vision (which is throughly explained in the book)
- are not denying existence of climate crisis and care about future of humanity
- believe you are doing enough to not harm our planet's environment
- want to learn better how to not harm our planet
- want to read inspiring (both business and personal) stories on how to dig deep into problems and solve root of a problem

taylorvswanson's review against another edition

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5.0

not a business major but highly recommend for anyone but especially business minded people, Yvon’s philosophies and practices should be taught in every business college.

qeu's review against another edition

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hopeful informative inspiring medium-paced

4.5

jekebebe's review against another edition

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informative inspiring medium-paced

4.0

mayabee92's review against another edition

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informative inspiring reflective medium-paced

3.5

bengigone's review against another edition

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5.0

Should be required reading for every entrepreneur and business-person. Our world will be much better off when more companies structure themselves alongside Chouinard’s philosophies. Patagonia 4ever

daianapartiu's review against another edition

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4.0

“Evil is the absence of good.”

I think that rings loud and true throughout the book, as you see companies who are positioned with all the resources and knowledge possible and yet still not committed to making a change. Their commitment, however, lies with corporate greed.

I have a huge appreciation of Yvon Chouinard for the changes that were implemented in Patagonia to truly meet its mission statement (focused on the environment and quality).

I loved the sense of raw and authentic adventure that Chouinard aspired to have within his life.

I was in awe of the misconceptions that I had on what we consider truly sustainable like “wool” or “cotton”

I think that every single Fortune 500 company leader should read this book.

delaneyquick's review against another edition

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4.0

I didn't realize how much of a *business* memoir this was until I started it, but I found it really inspiring and interesting nonetheless. I have a whole set of new commitments inspired by Patagonia's practices.

morayfraser's review against another edition

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challenging hopeful reflective

5.0

blondebrewbook's review against another edition

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4.0

Everyone who either owns or runs a business needs to read this book. If every company were run like Patagonia, the world would be a happier place.