jonuy's review

Go to review page

informative inspiring fast-paced

4.25

mildo's review

Go to review page

5.0

TL;DR: Shut up and take my money!

Read this if you:
- like outdoor sports
- like Patagonia products or their vision (which is throughly explained in the book)
- are not denying existence of climate crisis and care about future of humanity
- believe you are doing enough to not harm our planet's environment
- want to learn better how to not harm our planet
- want to read inspiring (both business and personal) stories on how to dig deep into problems and solve root of a problem

taylorvswanson's review

Go to review page

5.0

not a business major but highly recommend for anyone but especially business minded people, Yvon’s philosophies and practices should be taught in every business college.

qeu's review

Go to review page

hopeful informative inspiring medium-paced

4.5

jekebebe's review against another edition

Go to review page

informative inspiring medium-paced

4.0

mayabee92's review against another edition

Go to review page

informative inspiring reflective medium-paced

3.5

bengigone's review

Go to review page

5.0

Should be required reading for every entrepreneur and business-person. Our world will be much better off when more companies structure themselves alongside Chouinard’s philosophies. Patagonia 4ever

daianapartiu's review against another edition

Go to review page

4.0

“Evil is the absence of good.”

I think that rings loud and true throughout the book, as you see companies who are positioned with all the resources and knowledge possible and yet still not committed to making a change. Their commitment, however, lies with corporate greed.

I have a huge appreciation of Yvon Chouinard for the changes that were implemented in Patagonia to truly meet its mission statement (focused on the environment and quality).

I loved the sense of raw and authentic adventure that Chouinard aspired to have within his life.

I was in awe of the misconceptions that I had on what we consider truly sustainable like “wool” or “cotton”

I think that every single Fortune 500 company leader should read this book.

delaneyquick's review

Go to review page

4.0

I didn't realize how much of a *business* memoir this was until I started it, but I found it really inspiring and interesting nonetheless. I have a whole set of new commitments inspired by Patagonia's practices.

morayfraser's review

Go to review page

challenging hopeful reflective

5.0