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217 pages • missing pub info (editions)
ISBN/UID: 9780071635592
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Publication date: 01 November 2009
Description
The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind--a book that revolutionized the world of marketing. But times have changed. Competition is...
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217 pages • missing pub info (editions)
ISBN/UID: 9780071635592
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Publication date: 01 November 2009
Description
The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind--a book that revolutionized the world of marketing. But times have changed. Competition is...