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302 pages • first pub 1984 (editions)
ISBN/UID: 9780688041076
Format: Paperback
Language: English
Publisher: Quill
Publication date: Not specified
Description
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five...
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302 pages • first pub 1984 (editions)
ISBN/UID: 9780688041076
Format: Paperback
Language: English
Publisher: Quill
Publication date: Not specified
Description
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five...