Yes!: 50 Scientifically Proven Ways to Be Persuasive by Steve J. Martin, Noah J. Goldstein, Robert B. Cialdini

Yes!: 50 Scientifically Proven Ways to Be Persuasive

Steve J. Martin, Noah J. Goldstein, Robert B. Cialdini

258 pages first pub 2008 (editions)

nonfiction business psychology self help informative medium-paced

Description

Small changes can make a big difference in your powers of persuasion.What one word can you start using today to increase your persuasiveness by more than fifty percent?Which item of stationery can dramatically increase people's responses to your r...

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