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Breakthrough Advertising: How to Write Ads That Shatter Traditions and Sales Records by Eugene M. Schwartz
Breakthrough Advertising: How to Write Ads That Shatter Traditions and Sales Records
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Eugene M. Schwartz

Breakthrough Advertising: How to Write Ads That Shatter Traditions and Sales Records

Eugene M. Schwartz

236 pages • first pub 1966 (editions)

nonfiction business psychology informative medium-paced
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