Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization by Andrew Jenkins
Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization
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Andrew Jenkins
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Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization

Andrew Jenkins

256 pages • missing pub info (editions)

informative reflective medium-paced

Description

Containing an array of international case study examples from organizations such as Airbnb, Hyundai, Deloitte Digital and LVMH, Social Media Marketing for Business also explores how to build a supportive culture, get buy-in and common pitfalls to ...

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