This Little Kiddy Went to Market: The Corporate Capture of Childhood by Sharon Beder, Richard Gosden, Wendy Varney

This Little Kiddy Went to Market: The Corporate Capture of Childhood

Sharon Beder, Richard Gosden, Wendy Varney

nonfiction education politics psychology challenging informative medium-paced

320 pages | first published 2009

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This book investigates the way that corporations are strategically shaping children to be under-aged hyperconsumers as well as the submissive employees and uncritical citizens of the future.Sharon Beder shows how marketers and advertisers are targ...
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