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How to Think Like the Worlds Greatest Marketing Minds: Business Lessons from David Ogilvy, Phil Knight, Philip Kotler, Herb Kelleher, Sergio Zyman, Martha ... Other Masters of Marketing by Layton Turner
How to Think Like the Worlds Greatest Marketing Minds: Business Lessons from David Ogilvy, Phil Knight, Philip Kotler, Herb Kelleher, Sergio Zyman, Martha ... Other Masters of Marketing
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Layton Turner

How to Think Like the Worlds Greatest Marketing Minds: Business Lessons from David Ogilvy, Phil Knight, Philip Kotler, Herb Kelleher, Sergio Zyman, Martha ... Other Masters of Marketing

Layton Turner

190 pages • first pub 2000 (editions)

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