MKTG: Principles of Marketing by Charles W. Lamb Jr., Carl D. McDaniel, Joseph F. Hair Jr.

MKTG: Principles of Marketing

Charles W. Lamb Jr., Carl D. McDaniel, Joseph F. Hair Jr.

432 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
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Description

MKTG 9 maximizes student effort and engagement and engagement by empowering them to direct their own learning, through a single, affordable course solution. MKTG 9 offers full coverage of course concepts through unique resources and features that ...

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