Larry Percy

7 books

Marketing Communications: Objectives, Strategy, Tactics by Lars Bergkvist, John R. Rossiter, Larry Percy

Marketing Communications: Objectives, Strategy, Tactics

Lars Bergkvist, John R. Rossiter, Larry Percy

584 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
Marketing Research That Pays Off: Case Histories of Marketing Research Leading to Success in the Marketplace by William Winston, Larry Percy

Marketing Research That Pays Off: Case Histories of Marketing Research Leading to Success in the Marketplace

Haworth Marketing Resources

William Winston, Larry Percy

286 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
Strategic Brand Management by Richard Rosenbaum-Elliott, Larry Percy, Simon Pervan

Strategic Brand Management

Richard Rosenbaum-Elliott, Larry Percy, Simon Pervan

368 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
Strategic Integrated Marketing Communications by Larry Percy

Strategic Integrated Marketing Communications

Larry Percy

306 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
Advertising Strategy: A Communication Theory Approach by Larry Percy, John Rossiter

Advertising Strategy: A Communication Theory Approach

Larry Percy, John Rossiter

301 pages • missing pub info (editions)

nonfiction business economics medium-paced
History of Sociological Thought by Larry Percy

History of Sociological Thought

Contributions in Women's Studies

Larry Percy

581 pages • missing pub info (editions)

nonfiction historical sociology challenging informative fast-paced
Strategic Advertising Management by Richard Rosenbaum-Elliott, Larry Percy, Larry Percy
Strategic Advertising Management
—
Richard Rosenbaum-Elliott, Larry Percy, Larry Percy

Strategic Advertising Management

Richard Rosenbaum-Elliott, Larry Percy, Larry Percy

416 pages • missing pub info (editions)

informative lighthearted reflective slow-paced
More...